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Powergen

Working closely with Powergen’s PR agency, JAM designed the ‘Love Light’ and the ‘Learning Pod’ to animate and dramatize the impact of the Powergen brand in our lives. The Learning Pod was designed to give students a self-controlled environment to maximize concentration. It enabled the student to control the temperature, sounds, light, and seating position in relation to the study material The Love Light uses a unique combination of previously separate technologies to create a responsive colour-changing and pace sensitive light source. By applying motorized polarized film with lamps of different intensity and temperature, JAM created the first ever lamp of this type.