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SGB Youngman

JAM partnered with SGB Youngman, the largest manufacturer of ladders and lightweight access and construction equipment in the UK, to increase the company’s brand awareness. JAM produced a collection of lightweight furniture which was launched at 100% Design. The collection was acclaimed by SGB Youngman and the art and design community alike. The success of the collection stimulated a fresh approach to marketing and brand recognition within SGB Youngman.